Cruise Automation

Moma Exhibit - Self-Driving Vehicle

PROJECT DESCRIPTION

Cruise Automation was gearing up for the launch of autonomous ride-sharing in San Francisco, and they wanted to bridge the gap between people and this cutting-edge technology. They teamed up with Current to create an exciting and educational exhibit at MoMA. The exhibit was all about giving folks a closer look at the world of autonomous vehicles. Current developed the exhibit using live LiDAR views, augmented reality, and even set up a special digital tour at MOMA. The goal? To help visitors grasp how these vehicles operate, why they're super safe, and how they'll seamlessly navigate the city streets. It was a fantastic way to demystify autonomous vehicle technology and ride-sharing to get people excited about the future of transportation right in the heart of San Francisco!

DELIVERABLES

Mobile Application

TECHNOLOGY

Augmented Reality

TAGS

Interactive Experiential

OTHER PROJECTS