AbbVie Gastro Launch

August Jackson

Project Description


For the launch of two new pharmaceutical drugs, Skyrizi and Rinvoyk, Current Studios was enlisted to create an interactive application to help coach and inspire the Abbvie sales and management team during their 2022 certification conference in March, which was held in Chicago.

As an additional experience, six unique posters were designed and placed within the event space that users could scan from the app, which would launch an augmented reality experience of six individuals sharing their unique journey of how they've dealt with UC-related illnesses.

Deliverables

IOS and Android App, Website and Event Software

Technology

Web Development, Connected Event

Tags

Interactive Experiential