PROJECT DESCRIPTION
Building on the first of it’s kind in lens AR Mini Game, Tennis Bot Takedown, Current created another first for DirecTV Stream. We took the tennis mechanic from Tennis Bot and retooled it into something straight out of the Matrix. In fact, Current created a first of it’s kind environmental effect that transformed players’ environments into cascading Matrix code. Players were challenged to hit Agent Smith’s avatars that moved around the frame in the form of a video loop in a cube. With each level the game gets harder and harder, thankfully we built power-ups into the game to help players who earned them. This game performed incredibly well for DirecTV Stream contributing to billions of impressions online (counting all Digital Activations). Proving once and for all that Serena Williams is THE ONE.